FREE SHIPPING
L'Original Logo
en

Nicolas Craig: the word repeated a thousand times, and the flowers that hide a face

Published July 30, 2026

Look at a Nicolas Craig print from across the room and you see a pattern. Step closer and the pattern turns out to be a single word, repeated hundreds of times. That double reading is the whole method.

This monograph follows a Montréal artist trained at UQAM, active with MU since 2011, shown in Montréal and in Paris, who works both walls and canvas.

From graffiti to a university studio

Nicolas Craig came to art through graffiti as a teenager, then studied visual and media arts at UQAM. That order matters. Writers who go to university afterwards tend to keep the street sense of scale and legibility while gaining the vocabulary to argue about what they are doing, and they rarely lose their appetite for the wall.

He has been producing murals with MU since 2011. MU is the Montréal organisation behind a large share of the city's permanent murals, working with boroughs, building owners and neighbourhood groups, and being on its roster for more than a decade is a form of professional accreditation in this field.

« I define myself as a researcher, a keen painter. »
Nicolas Craig

The print: one word, a thousand times

Behind each of his prints there is a message, often a denunciation, carried by a symbol or a striking word repeated more than a thousand times. The viewer first perceives only the overall motif; the double reading, visual then intellectual, arrives second. It is a device with a long history, from concrete poetry to Warhol's serial repetitions, and it works because the eye reads pattern faster than it reads text.

The approach can be playful or committed, and it stays soaked in pop art, a lineage he traces to Takashi Murakami, Andy Warhol and Banksy. Those three names describe a coherent position rather than a scattering of tastes: a popular visual language, industrial repetition, and a message that does not require an art history degree to be received.

Bouquets, bodies and the surrealist turn

In his paintings the register shifts. Pastel bouquets conceal iconic figures, and clusters of bodies appear deconstructed and stretched. He describes the method himself: fragmentation, superposition and juxtaposition, mixing genres by confronting them with the human figure, which produces a rereading of the female subject through a personal blend of themes, genres and textures.

What holds the two practices together is the same structural idea as in the prints: an agreeable surface, a second layer underneath. A bouquet that hides a face is the pictorial equivalent of a pattern that hides a word, and in both cases the viewer is asked to do a little work before the piece gives itself up.

Walls, and the pioneer question

He is often described as one of the pioneering muralists of Montréal. The word deserves a qualification: Montréal graffiti goes back to the late 1970s with Zilon, and mural painting as a commissioned form structured itself in the 2000s and 2010s. Craig belongs to that second wave, the one that turned an underground practice into a public art form with budgets, permits and permanence, which is a distinct achievement rather than a lesser one.

His exhibitions in Montréal and at Galerie Barsacq in Paris show the other half of that trajectory. An artist who can hold a wall and a gallery room is unusual, because the two demand opposite things: a wall must be understood in three seconds by someone passing, a canvas must reward ten minutes from someone who has chosen to stop.

Collecting Nicolas Craig

His catalogue offers two distinct entry points. The prints, built on repetition, suit a corridor or an office wall where a piece will be seen at close range every day and can keep revealing its second layer. The paintings, denser, are made to hold a living room or a reception area on their own.

Each available work is original, signed and delivered with a certificate of authenticity, with its dimensions and price on its page. For a wall, he takes mural commissions, with the experience of a decade of permanent projects behind him.

Frequently asked questions

Who is Nicolas Craig?

Nicolas Craig is a Canadian artist born in Montréal in 1990, with a bachelor's degree in visual and media arts from UQAM. He is a muralist, painter and printmaker working in a contemporary surrealist register, has produced murals with MU since 2011, and has exhibited in Montréal and at Galerie Barsacq in Paris. He is represented by L'Original.

What is the hidden word in his prints?

It changes with each piece. The principle is constant: a symbol or a striking word is repeated more than a thousand times, so the viewer first sees only an overall pattern and discovers the message on a second reading. The approach can be playful or pointedly critical.

What is MU?

MU is a Montréal non-profit organisation that creates permanent murals across the city, working with boroughs, building owners and neighbourhood groups. Nicolas Craig has produced murals with MU since 2011.

Who are his artistic influences?

Takashi Murakami, Andy Warhol and Banksy. Together they describe a coherent position: a popular visual language, serial repetition, and a message that does not require specialist knowledge to be received.

What do his paintings show?

Pastel bouquets that conceal iconic figures, and clusters of deconstructed, elongated bodies. He works by fragmentation, superposition and juxtaposition, confronting mixed genres with the human figure to produce a rereading of the female subject.

Is he really a pioneer of Montréal murals?

He is regularly described that way, with one qualification: Montréal graffiti dates back to the late 1970s, and commissioned mural painting structured itself in the 2000s and 2010s. Craig belongs to that second wave, which turned an underground practice into a permanent public art form.

Where can I buy a work by Nicolas Craig?

At L'Original in Montréal, which represents him. Available works appear on his artist page with dimensions and prices, and can be seen in our two galleries. Each piece is original, signed and delivered with a certificate of authenticity.

Does he take mural commissions?

Yes, with more than a decade of permanent mural projects behind him. L'Original scopes the wall on surface, access, support and time on site, then issues a written quote.

Sources and further reading

  1. Nicolas Chevrier-Craig, artist page, MU.
  2. Nicolas Craig, artist page, Galerie Barsacq, Paris.
  3. Nicolas Craig, Wikipédia.
Dorian Verdier — Founder of L'Original · HEC academic author on the democratization of art

Written by

Dorian Verdier

Founder of L'Original · HEC academic author on the democratization of art

Dorian Verdier founded the first gallery of its kind in North America and has spent ten years making original art accessible. His academic work at HEC focuses on the democratization of art, the same conviction that guides every collection on L'Original.

Discover the story of L'Original

Discover the artist : Nicolas Craig

Ways to go further, from browsing the catalogue to commissioning a wall.

Other artist monographs